Personal Brand Spotlight

October 2023

Indianapolis

This editorial-style poster was created for a Media Advertising project focused on personal branding and visual storytelling. The assignment was to select a public figure and highlight how they’ve built their brand identity. I chose Kylie Jenner, founder of Kylie Cosmetics, to explore how design, typography, and layout can convey both her business influence and beauty brand aesthetic.

Designed as a feature for a print magazine, this piece emphasizes balance between strong visuals and clean, informative copy, reflecting the blend of luxury, trend, and empowerment central to Kylie Cosmetics.